Safdie Brothers is a luxury men’s wear brand that prides themselves on their expertise in tailoring bespoke suits for famous men. The London-based brand was originally established in the 1970s, and quickly gained prominence in the international world of business and fashion. Their tailor-made suits are popular with high-profile individuals such as Robert Pattinson, Will Smith, and Brad Pitt. In an effort to celebrate their anniversary, Safdie Brothers have released a brand new video showcasing their skills in creating custom suits.
The short video picks up right where we left off in the previous installment, with Robert Pattinson looking dashing in a beautifully tailored suit coat. He begins by outlining the suit’s main measurements, and then adds additional details such as the collar, pocket flaps, and waistcoat to create a completely unique garment. As the bespoke tailor measures and cuts the cloth, we are treated to an up-close-and-personal view of the craftsmanship that went into creating this piece of men’s fashion luxury.
The Crafty Tailor
A major appeal of the suit is that it is designed in a way that allows the tailor to work extensively without any limitations. The cloth is held in place by pins placed strategically along the seam lines, and once this is done the tailor is free to move around the suit without any unwanted wrinkles. This is in contrast to other clothing items where the fit can be largely predetermined and does not require much tailoring once the cloth has been cut to size.
This level of customization is reflected in the prices of the suits as well. The cost of a bespoke suit can range from £500 to £1,500, which is a significant amount of money. But considering that these are some of the most well-loved and unique pieces of men’s wear, it is not difficult to justify the expense. For a more affordable alternative, one could purchase a tailor-made suit from the likes of Savile Row Tailor, who specialize in creating luxury custom-made suits at a much lower price point. The key difference between a bespoke and standard tailor-made suit is that the former is designed and crafted with more attention to detail, and has a longer lifespan due to proper maintenance and good care.
A One-Of-A-Kind Product
Besides the craftsmanship that goes into the designing and making of the suits, one other significant aspect that makes them so desirable is that each and every garment is a unique product. The brand prides themselves on the fact that no two suits are ever identical, as each one is customized and made to order. This uniqueness can be attributed to the fact that each pattern is handmade and tailored to perfection, and it is this level of attention to detail that makes the product memorable and desirable.
Safdie Brothers aim to deliver a one-of-a-kind product that is bespoke and unique, and the video below demonstrates how this philosophy has manifested itself into a reality. A suit is showcased in the video, but the same can be said about every aspect of the brand, from the handbags and shoes to the interior design of the cars that they sponsor. Everything about the brand is designed and crafted with exceptional attention to detail.
Style And Sophistication
The video opens with a stylish and well-dressed gentleman named Amr, who is shown examining and selecting various styles of tailors’ outfits to wear throughout the day. He then takes a call from his tailor regarding the order, and the tailor places the call while sporting one of the stylish outfits. The video then cuts to another scene, this time showing the bespoke tailor in an all-white outfit, working on the latest order. Amr returns looking dashing in a black suit, which he wears with a white shirt and yellow accents on the pocket and the collar. He is followed shortly thereafter by another gentleman in a black suit.
Safdie Brothers aim to provide their clients with a bespoke service that is both stylish and distinctive, demonstrating the French brand’s commitment to quality and originality. This is a brand that knows exactly what their customers want, and they work hard to ensure that their customers feel pampered and special every time they visit the shop.