Just like many other social media platforms, TikTok is filled with memes. But unlike other social media platforms, where memes are often just silly, crude, or stereotypical depictions of our culture, memes on TikTok can be incredibly creative and funny.
Take the song meme. Often referred to as “keechiche,” this meme features a song and the lyrics “do you like boys? / no.” The song in question is “Girls Like Us” by R. Kelly & B. Trae. The meme is incredibly popular, with over 2.9 million views on TikTok. But behind the simplicity of the meme is a bit more creativity. The creator of the “keechiche” meme is actually a young woman named Aisha Tyler. In an interview with BuzzFeed News, Tyler stated that she started making memes while studying abroad in Spain. There, she would often use memes to mock cultural stereotypes and expose the creative side that she didn’t get to express in her classes. She said:
“Memes are a funny way to show school and cultural differences. In class we were only ever taught how to write papers and do exams. I wanted to find a way to show my creative side.”
Classic, Stereotypical, & Creative
TikTok is filled with all kinds of memes. Some are classic, like the famous “LOL” face or the angry bird meme. Others are more stereotypical, like the popular Japanese-themed memes or funny pictures of animals. Still others are incredibly creative, like the “keechiche” or “crepes” memes, which feature music and drawings, respectively.
But sometimes, to be funny, memes need to be a certain way. For example, the classic “LOL” face was popularized as a way to express laughter, but after a while, it got so used in conversations that people started using it even when they weren’t laughing. The meme was then deemed “unfunny” because it wasn’t novel any more. So it lost its original purpose and became just a way for people to express their emotions.
It’s the same with other classic memes. Take the angry bird meme, for example. Like the LOL face, this meme was first used to express laughter. However, over the years, it became so popular that people began using it even when they weren’t happy. The bird meme even made its way into mainstream media, with Netflix recently using it in a marketing campaign for its upcoming comedy special A Game of Thrones.
In a similar fashion, the classic “Hockey Meme” (a picture of a hockey player with the caption “that 70s throwback”) fell from grace when memes started appearing on other platforms. On TikTok, the meme’s popularity waned when people started using it for other purposes. Is it really funny to see a hockey player in a dress? Or is it just a funny way to show your contempt for genteel values? Who cares, right? It’s just a meme.
Where Do Memes Come From?
Many memes on TikTok come from the platform’s most popular videos. Because of this, it’s pretty easy for fans to find videos of their favorite actors, musicians, or athletes in various odd predicaments. This is pretty much how most viral trends begin—people love to meme-share about these videos, causing them to go viral in the first place.
For example, one of the most popular videos on TikTok involves Robert Pattinson. The movie star, who recently had a birthday, has been the subject of many jokes and memes in recent years. From his strange dancing to his dramatic Twilight scenes, the actor has been the butt of many jokes. His fans really took the concept of “wagging” (when dogs walk in a jerky fashion) to an absurd level, dubbing it “Robert Pattinson dancing.”
While some fans may delight in making fun of Robert Pattinson, others may feel threatened by his beauty and popularity. After all, what if the joke is on them?
What’s Going On With Robert Pattinson’s Social Media?
Since the beginning of this year, Robert Pattinson has been relatively quiet on social media. This may be because of his birthday, which falls at the end of January, or it could be because he’s been busy shooting the upcoming Season 4 of the popular television series, “The Handmaid’s Tale.”
However, since his birthday, the Twitter and Instagram accounts that he uses have been filled with posts of fans wishing him a happy birthday and sharing their love for the actor. While Robert Pattinson doesn’t seem to have responded to any of these posts, it’s clear that he’s being bombarded with love letters from fans.
Why Do People Love To Meme Robert Pattinson?
It would seem that people on TikTok want to be around the actor. The platform was designed to be a place where people could follow their favorite content creators, and with over 500 million monthly active users, it’s clear that people are eager to see what Robert Pattinson will post next.
The actor’s popularity on TikTok is such that he even made an appearance on the platform during its initial public offering (IPO). The company, TikTok, opened for trading on the Nasdaq stock exchange on January 24, 2020 and began trading under the symbol “TIK”.
In an interview with the New York Times, TikTok CEO and Co-founder, Charlie Dent, said that the platform is “primarily designed for conversations around popular content.” But he added:
“We are finding ourselves in the position of hosting conversations about topics that are both trending and engaging.”
Indeed, looking at the top videos on TikTok, it’s clear that the platform is filled with content about the actor. As of this writing, the top video has over 3.2 million views, showing fans celebrating his 41st birthday. It’s no secret that the internet loves a good roast, and this video serves as just that, with the camera pans slowly taking in all the faces as they laugh and joke at the expense of the actor.
While there will always be a place for humor in a touching moment between friends and family, sometimes memes are just not funny. This can cause some fans to feel excluded, especially if they’re the ones who don’t find what they’re doing funny. But as long as there’s laughter, everyone will feel included.
Is This Just A Fad Or Does It Have Legs?
With many celebrities moving to online platforms to connect with fans, it’s clear that these platforms will become even more important to their careers. This is especially true for actors and musicians, who rely on word-of-mouth to promote their work. But it’s also important to keep in mind that these are often short-lived trends. Just like LOL, the “Robert Pattinson dancing” meme may become outdated quickly as the actor explores other trends and pivots.
However, despite this, people on social media have noticed a trend in all of this, and they’re taking note. As of this writing, the #robertpattinson trend on TikTok has over 1.7 million views.
Whether or not this trend has legs is yet to be determined, but it’s clear that fans have come together to pay tribute to the actor. On TikTok, people are creating parody accounts and posting pictures of themselves pretending to be the actor. Others are tweeting about what a joy it is to finally have an explanation for why they always walk so strangely when they’re around the actor. And some are even trying to give him a run for his money, posting pictures of themselves dancing in the style that he’s always mocked for on social media.
While there will always be laughter in the comments section of a post about Robert Pattinson, sometimes that laughter may not be intended for the actor’s ears. This is why even if this trend doesn’t end up being superpopular, it’s still important to remember that sometimes jokes can have serious consequences. And it’s not always funny when your jokes are about people you love, especially when they’re about something so personal as their appearance. But in the end, who cares, right? It’s just a meme.