Nate Pattinson is a well-known speaker who specializes in the area of business and marketing. He has extensive experience as both a speaker and a consultant, and he has worked with some of the biggest brands in the world, including Unilever, Kraft, and Carlsberg. If you’re looking for an expert speaker who can help you make more money, reduce your stress, and grow your business, then Nate is your man.
The Business Behind Nate Pattinson
Nate Pattinson was born and raised in California, U.S. He got his start in business at the young age of 20, when he founded a company that provided websites to small businesses. As he grew his business, he found that many of the companies he worked with didn’t have the resources to develop and maintain their own website or operate a social media account. This is when he decided to launch his consulting firm, which provides digital marketing and social media services to businesses. In addition to this, he also runs a marketing and sales agency, which specializes in inbound marketing and growth hacking.
Nate has done much of his career working independently and finding his own way. He started out as a freelance writer for marketing and business-related articles, and over the years, he has built up a large clientele, which he continues to develop today. He is known for being one of the most effective and prolific speakers in the industry, as he is able to deliver high quality content while also incorporating different aspects of business, marketing, sales, and motivation.
Some of his more well-known talks and seminars include:
Keynote at the Ecommerce Festival: Using Data to Drive Marketing Decisions
In this talk, he will walk you through the process of analyzing your website’s data and incorporating this information into your marketing plans, focusing on the essentials of getting started.
He will cover all the basics of pulling data, such as what type of data to look for, where to find it, and how to get the most out of the information you gather. After this, he will walk you through how to prepare a marketing plan that is aligned with your overall marketing strategy and objectives. Then, he will help you test and optimize your plan before sharing some tools that will assist you in scaling your business.
How to Build an Effective Business Plan
In a nutshell, a business plan is a road map to the future of your business. It doesn’t have to be complicated, but it should contain enough detail to show investors, lenders, and potential customers your thought process and where you are headed. A business plan that is well organized and well-written will undoubtedly be more convincing than one that is simply thrown together in the last minute. This talk will help you build a solid business plan and make you more confident in your decisions.
Increasing Your Social Media Reach
In this talk, you will learn about the importance of having a solid social media strategy and the role of social media in expanding your business’ reach. He will also walk you through the steps to take before you launch your social media account and provide you with some useful tips on how to plan your content strategy.
Nate will help you develop a content calendar and decide what types of content will be most beneficial to your target audience to encourage them to engage with your brand. He will also help you establish metrics for measuring the success of your social media account and determine how you can use this information to improve your strategy.
Attracting and Motivating Your Customer Base
This talk will focus on understanding your customer’s motivations and how you can best cater to their needs. He will begin by defining customers and exploring how to attract and retain them. Next, he will introduce you to the concept of “attract, interest, and motivate” your target audience so they follow you and engage with your content, whether that is online or in person. Finally, he will share some tips on how to motivate your customers to action and ensure they stay engaged with your content material, even when it becomes routine.
Nate’s talks are often infused with motivational elements, and his clients consistently report that it is his high energy, no-nonsense approach to marketing and sales that motivates them to action.
Nate encourages you to further educate yourself on the topic by reading some of his recommended books and blogs. By familiarizing yourself with his work, you will undoubtedly become a more effective and efficient marketer and business owner:
- The Power of Subliminal Messaging
- Marketing Charts
- Positioning: The Battle for Hearts and Minds in the New Media World
- Find Your Voice: How to Become the Successful Woman You Were Born to Be
- How to Pitch a Visionary Investor
- How to Make Money (and Not to Spend It)
- How to Measure Marketing Success
As you can see, Nate has written a vast array of books and spoken at several major conferences across the world. If you’re interested in the topic, here’s your chance to learn from one of the best.