Myvidster is a video aggregator that focuses on user-generated content. Essentially, the platform builds on the popularity of platforms like YouTube to become a one-stop shop for videos.
The three founders of the company all have a history in the online video world. Justin Kanew, Charlie D’Amelio, and Steve Lohr worked together at Bluejay, one of the first major online music stores. Lohr was also previously the Founder and CEO of MySpace Music. In 2018, they were valued at $1.7 billion, according to PitchBook.
The venture capitalist firm Accel Partners led the funding round, joining existing investors including UTA, Freestyle Ventures, and Thrive Capital.
Creating Value Through Content Creativity
Whether you’re an established business or a brand-new startup, everyone needs customers to survive. Without them, you’re just another person in the wilderness, hoping to find a safe place for you and your people to live. As the old adage goes, you can’t make money from a product you don’t sell. The same concept applies to content.
Traditional advertising on television and the internet helps businesses to grow. But it’s the customers who benefit, too. In the same way that you would find the products you love advertised on television, so, too, can you find the products advertised through content. The difference is that you get to choose exactly what you want, whereas in traditional advertising, you have little to no input.
The internet allows for a more interactive relationship between customers and brands. With a few keystrokes, a person can find virtually any type of content they are looking for – be that a blog post, news article, or video tutorial. As a result, customers have more of an influence over the kinds of content companies produce. This, in turn, makes customers more valuable – and so, too, does content production.
Whether or not you choose to be involved, the bottom line is that customers help to create value.
By taking some time to familiarize yourself with the various types of videos available on Myvidster, you can increase the likelihood of finding content that will appeal to your target audience. To start, you can use the platform’s search bar to search for content by topic or category, or you can browse through the available content by popularity, date uploaded, or niche. You can use the platform’s widgets to embed a player for the videos you find on your website.
A One-Stop Shop For Product Discovery
With so much content available on the internet, it’s easy for consumers to get distracted by shiny new things. That’s why brands and businesses need to ensure that customers keep coming back for more. That’s also why creating unique experiences and opportunities for customers to explore and enjoy your products is so important. You can do this through interesting promotions or the introduction of new products. But the truth is that a business can only sell so much. As they say, you can’t make money if you don’t sell anything, and that’s doubly so for content.
If you’ve ever been to Amazon, you’ll know that they have a special feature called the “Amazon Prime” sign up. Essentially, Amazon Prime gives you free two-day shipping on a range of products and a few other perks. The catch is that you have to be a member of the Amazon Prime “family.” You have to have a working email address and set a birthday to be eligible for the sign up. Once that’s all done, you’ll get a confirmation email from Amazon notifying you of your 2-day shipping eligibility. If you’re running a business, you could consider implementing a similar program, only instead of 2-day shipping, you would provide your customers with videos explaining how to use your products or services.
Prime is a fantastic option for businesses seeking to explore the merits of a membership program for their customers. While it might be difficult to directly compare the two, given their different purposes, it’s still very easy to see how a membership program can have considerable benefits for a business.
Back in the day, you would’ve had to venture to the nearest record store to find the music you wanted – unless you knew exactly what you were looking for. Nowadays, you can find virtually any type of music you want, thanks to the big stores like Amazon, who carry a wide-range of products. But the difference is that you can also find content-driven products, such as movies and TV shows that are connected to a brand or an event. These are the types of products that consumers want to discover, as they’re typically more fun to watch and much easier to discover than a traditional album.
Movies and TV shows are becoming more and more influential in today’s world. With a little research, you can learn a lot about a product or service through the contents of a film or a show. Whether or not you choose to do so, it’s definitely worth your time to explore the various videos that are available on Myvidster. With a little knowledge and some critical thinking, you can increase the likelihood of finding content that will intrigue and entertain your target audience.