I don’t know who Robert Pattinson is, I’ve never heard of him, but after watching the recently released movie, The Batman, I feel like I do know him. The 23-year-old actor plays the title character in the blockbuster which was released on Friday, June 1st, and over the weekend it became the #1 movie at the box office. While the film’s box office numbers are impressive (as of Monday, June 4th, it has made over $128 million worldwide), it was not what the majority of people went to see. In fact, on Friday morning, March 31st, three days before the movie opened, Google Search interest for the search term “Is Robert Pattinson Batman?” reached its highest since it’s premiere and has remained at a high level ever since.
The Rise Of Search Engine Interest For “Is Robert Pattinson Batman?”
It was not just the curiosity about Pattinson as Batman that brought so much traffic to search engines like Google. The search interest for “Is Robert Pattinson Batman?” actually started rising before the premiere of the movie. On March 27th, three days before the movie’s premiere, the search term’s interest was at its peak, reaching 5.9 out of 10 on the interest scale (compared to the national average of 4.5 out of 10). Since then, it has hovered around 4.0 out of 10, meaning that more people are searching for information about Batman than they are for Robert Pattinson.
What is making this comparison even more interesting is that the search interest for “Is Robert Pattinson Batman?” actually went up even before the premiere of the movie. In fact, on March 24th, two days before the movie’s premiere, it reached its highest since January 2018 (when it was at 5.9 out of 10).
It is worth noting that the search interest for “Is Robert Pattinson Batman?” is not the same as the actor’s popularity. The former is a measure of the volume of searches compared to the average user, while the latter is a measurement of the average user’s interest in a particular topic (as determined by the number of daily searches). For example, if you search for the term “TikTok” today, you will see a number of celebrities on social media platforms like TikTok, but the majority of searches are for “how to use TikTok.” This means that, while many people know who Robert Pattinson is, very few people are actually searching for information about him on the internet.
The Fall Of Interest For “Is Robert Pattinson Batman?”
The same phenomenon can be seen when comparing the Google search interest for “Is Adam Driver Batman?” The search interest for “Is Adam Driver Batman?” actually peaked on March 27th, one day before the movie’s premiere. Since then, it has declined rapidly, reaching an interest level of 2.9 out of 10 on April 2nd, 2.8 on April 3rd and 2.7 on April 4th. Meanwhile, the search interest for “Is Robert Pattinson Batman?” peaked on March 31st and has since hovered around 4.0 out of 10, meaning that most people are still searching for information about the caped crusader even though the premiere is more than a month away.
It is worth noting that the search interest for “Is Adam Driver Batman?” is not the same as the actor’s popularity. The former is a measurement of the volume of searches compared to the average user, while the latter is a measurement of the average user’s interest in a particular topic (as determined by the number of daily searches). For example, if you search for the term “TikTok” today, you will see a number of celebrities on social media platforms like TikTok, but the majority of searches are for “how to use TikTok.” This means that, while many people know who Adam Driver is, very few people are actually searching for information about him on the internet.
Will “The Batman” Make A Difference?
While many more people are searching for information about Batman than they are about his on-screen counterpart, Robert Pattinson, the recent success of “The Batman” might end up making a difference in the future.
According to a report published by TikTok, users are 17% more likely to buy a product or service after watching an ad on the platform, compared to users who did not watch the ad. That’s because people like what they see and find value in the brands represented by those ads. It also means that the people who went to see “The Batman” probably went because they were curious about who Robert Pattinson was going to play as Batman, and not because they were interested in the caped crusader himself.
So, will “The Batman” make a difference in terms of inspiring future moviegoers to go see a Robert Pattinson movie? It surely seems like it. The fact that so many people went to see this particular film, which was only recently released, is an indication that there is still some interest in superhero movies, despite the oversaturation of the genre and the difficulties that come with it. If “The Batman” can keep the excitement alive, then it will not be the end of the road for the genre. On the contrary, it will be the beginning of a new era.
What Is Behind The Rise In Search Engine Interest For “Is Robert Pattinson Batman?”
It is still too early to tell for sure, but there are a few reasons why searches for “Is Robert Pattinson Batman?” went up before the premiere of the film. First, the name “Robert Pattinson” is still relatively unknown to the average person. Second, people were probably still curious to see what kind of adaptation the latest Batman story would be. Finally, people might have already seen or read one of the Batman novels/comics by DC Comics, and were searching for information about the character.
With over 80 million people using TikTok worldwide, there is certainly an audience for superhero-related content. This can be seen through the platform’s search engine, where searches for “Is Robert Pattinson Batman?” increased by 17% after the premiere of the film. If you are the owner of a business, product or service and you want to grow your customer base, then you can try experimenting with content like this to better understand the type of people who are engaging with your content.
There are multiple ways in which users can gain value from these comparisons and search interest reports. First, if you’re the type of person who likes to read about the latest news stories or learn about what is popular, then these reports are for you. Second, if you’re a business owner and you’re looking to promote your product or service, then you can try using popular hashtags like #IsAdamDriverBatman or #IsRobertPattinsonBatman when you post on social media. Third, if you’re the type of person who enjoys traveling, then why not see the world via the lens of a superhero. You can do this with a travel hashtag like #IsJurassicWorld AReality or #IsBlackPantherAGenius. The list of possible hashtags is endless.