There is something about Hollywood and celebrity that just make everyone dream about being a part of the action. It doesn’t matter if you’re a celebrity in your own right or if you’ve been blessed with extraordinary natural talent; everyone wants to be a part of Hollywood. And one of the best ways to make that happen is through the amazing world of fashion. Being a fashion icon gives you the opportunity to be photographed by the world’s top designers and make your dream about being a part of Hollywood come true.
If you’ve ever watched movies like Mamma Mia or Dressed to Kill, you’ll know that fashion and film are intrinsically linked. And while some people may consider fashion and film to be two separate worlds, to those who live and breathe fashion, it is all one. When you’re on the red carpet, you’re on the set of a fashion movie. Every designer wants to be Elsa Schiaparelli and make Olga Romanovna (played by Catherine Zeta-Jones) feel like a fashion queen. Fashion is beautiful and it is all about making people feel their best – so you can bet that those who work in fashion consider themselves to be some of the most privileged people in the world.
If you’re a celebrity in your own right and you’ve been blessed with extraordinary natural talent, you may feel that you’re able to break the rules. Not everyone can pull of a flawless face while dressed in a Gucci shirt and skirt. But if you can, it’s all about confidence and showing the world what you’re capable of.
Consider Anna Wintour, the legendary editor-in-chief of Vogue. She is an incredible example of someone who used their celebrity to change the course of fashion history. When she was 16 years old, she landed a job at Vogue working as a fashion intern. Her talent and drive quickly got her promotion to fashion editor. In the ensuing years, she has worked her way up the editorial food chain establishing herself as one of the most powerful women in fashion. It was under her watch that Vogue put the finishing touches on the ‘Met Gala’ look – the black and white ballgown for the Metropolitan Museum of Art’s ‘Nightime Costume Parade.’
Vogue’s ‘Met Gala’ look was inspired by Anna Wintour’s time spent at the Metropolitan Museum of Art. Wintour is credited with putting the fashion ball gown on the map and cementing the form’s popularity. Suddenly the impossible wasn’t so impossible anymore. While some may see dressing for a party as a waste of time, the opposite is true. It’s all about playing to your strengths and showing off your best foot forward.
Fashion’s Golden Era
Let’s fast-forward a few decades to the present day. As technology develops and evolves, so does fashion. We are now able to access the work of the greatest designers easily and quickly. While it may not always seem like it, fashion is changing as we speak. Technology is allowing for a level of customization that was never before possible – the ability to make small changes to fit an individual’s needs and desires. Plus, the growth of the online world has created a whole new dimension to fashion.
It would be unwise to say that fashion is no longer interested in the classical golden era of glamour and movie stars. Far from it, in fact. Online platforms like TikTok allow for celebrities to have a far more profound impact on fashion than ever before. While traditional forms of media like magazines and newspapers may still exist, their role tends to be more restricted to what is already available online. This makes a far greater impact since people are able to access information easily and quickly.
Those who use TikTok see the role of traditional media as being to entertain and inform – to provide a taste of something new. Since the platform’s inception in early 2018, it has grown rapidly in both users and popularity. According to TikTok’s own figures, as of June 2021 the app had hit 700 million downloads worldwide with 400 million of those downloads coming from China. Imagine what that means for the fashion industry.
TikTok’s rapid rise can be attributed to a number of factors. First off, the platform focuses on user-generated content – people are naturally inclined to share photos and videos of themselves. It also has a young audience who use the app to keep up with the lives of their favorite creators. Finally, and perhaps most importantly, is the sheer volume of content produced by the platform. Each day, users are presented with a constant stream of new and exciting content.
Why Is Fashion On The Rise?
So, where does all of this leave us? Why are we seeing such a massive growth in interest and pursuit of fashion? The answer is that, although fashion has always been around, it didn’t always exist in the shape or form that it does now. While some people may see fashion as simply pretty clothes, for those who work in the industry it’s far more than that. Being a fashion curator means that you have to look at fashion from all angles. You may need to consider how the garment itself can affect people, how it can work for or against your personal brand, and how it can fit into your overall marketing strategy.
Those who see fashion as simply pretty clothes are missing a trick because, in reality, fashion is about branding and self-expression. As we’ve established, fashion has always been around, it just wasn’t always viewed that way. As people become more accustomed to seeing celebrities on television, in movies, and on social media, they are realizing that fashion can be used to express a personality. Those who work in fashion see it as a way to provide a service to others by creating a canvas upon which they can paint a picture of who they are.
A brand’s design DNA, color palette, and silhouettes will always reflect the personality of the company. But today, celebrities are playing a bigger role in defining a brand’s identity than ever before. Those who work in fashion love what they do and see it as a way to provide service to those who are interested in fashion; to let them know that there is more than one way to satisfy their needs.
Why Should You Care About Fashion?
So, let’s get to the point of this article. What do we know about you? That you’re a busy person who maybe isn’t quite sure why everyone is asking you about fashion. You may believe that there is only one way to dress and it’s very simple: black, white, and a little bit of color on the sides. You have a family, a career, and a social life – very busy weeks indeed. You’re probably not even sure what a ball gown is and why everyone is making such a fuss about it.
But we’re here to tell you that this is far from the truth. Fashion is a broad and fascinating subject with endless possibilities. While some may see fashion as simply a way of dressing, for those who work in it it’s so much more. If you’re interested in fashion, it’s important to approach it with vigor and curiosity. Luckily for you, we’re here to help. Below, we will discuss various aspects of fashion and how they can impact your personal brand.
Fashion And Beauty
Fashion and beauty can be considered to be two sides of the same coin. If you’re not comfortable in your own skin, then it’s likely that you’ll struggle with your outfits as well. Similarly, if you have a terrible complexion, then it may be difficult to match your outfit to your skin tone. This is why it’s important to work on improving your overall appearance as a whole – including your skin – before you even begin to think about fashion. And, obviously, vice versa.
The Met Gala
We mentioned earlier that fashion isn’t all about making people feel fabulous. Sometimes, fashion has a more practical side and can be used to highlight social issues. One of the most prominent examples of this is the Met Gala. Each year, the Costume Institute hosts an incredible exhibit dedicated to showing off the best in costume design. This year again, they’ve curated an incredible collection of designs spanning over a century. The exhibit is open to the public and you should really try to make it there. It’s the perfect opportunity to dress up and have some fun.